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Excellence in Business Communication (12th Edition)

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For undergraduate courses in business communication. Develops Professional Communication Skills Following in the wake of the digital revolution and the advent of social media, business communication has been hit by yet another revolutionary change: the rise of mobile communication. In this Twelfth Edition of Boveé and Thill’s Excellence in Business Communication , the most significant and recent technology-related changes affecting the business world are thoroughly discussed. Not to be forgotten, the text continues to emphasize fundamental skills and principles, including the importance of writing, listening, presenting, and other components of business communication. Featuring practical advice, time-tested processes, and real-world examples, Excellence in Business Communication is the premier text for honing and developing essential communication skills. Also Available with MyBCommLab® This title is also available with MyBCommLab--an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. NOTE: You are purchasing a standalone product; MyBCommLab does not come packaged with this content. If you would like to purchase both the physical text and MyBCommLab search for: 0134472438 / 9780134472430 Excellence in Business Communication Plus MyBCommLab with Pearson eText -- Access Card Package Package consists of: 0134319052 / 9780134319056 Excellence in Business Communication 0134390113 / 9780134390116 MyBCommLab with Pearson eText -- Access Card -- for Excellence in Business Communication
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Product details
Paperback: 672 pages
Publisher: Pearson; 12 edition (January 16, 2016)
Language: English
ISBN-10: 9780134319056
ISBN-13: 978-0134319056
ASIN: 0134319052
Product Dimensions:
8.5 x 1.3 x 10.8 inches
Shipping Weight: 2.9 pounds (View shipping rates and policies)
Average Customer Review:
4.2 out of 5 stars
154 customer reviews
Amazon Best Sellers Rank:
#36,753 in Books (See Top 100 in Books)
I'm impressed with how often this book used outside resources to furthur the lessons. I think I'll purchase a copy of this text for myself, solely for the references of how to compose all the types of business letters.Though I'm sure it's going to become dated in a decade thanks to technology progressing rapidly, it is currently an absolutely invaluable resource, especially for the young buck just entering the professional workforce. I cannot emphasize enough how valuable this resource is - it has comprehensive chapters and guides for everything from resumes, unsolicited job letters, day-to-day memos, elevator pitches, interviews...I've recommended this book to people not even in the related BCOM class. That's how awesome it is... Saving up to buy it now...
I don't know if it was the class or the text that made me dislike this subject. This subject seems to be in place because people are forgetting how to be professional and writing memos with "instant messenger" style grammar. Maybe this text book will help the new generation become more professional, or maybe it was a complete waste of my money.
Exactly as described
This textbook was disappointing. It contains a lot of basic common sense information. For a book on business writing it didn't seem to be particularly well written. I was not impressed by the text and it didn't really help me in my class. I did fine, but it was because of this book. If you can avoid purchasing it I would. It does not provide enough value.
I ordered two copies of this book on a Monday and by Thursday the box containing them was on my doorstep. I skimmed through the pages, and did not see any writing or highlighting despite the "used" condition. The only evidence that the books may have been used before is some very light marks on the cover and a slight bending of the bottom right corner. The price was certainly right as well -- in my school's bookstore, the books were over $160 apiece, and the used copies here were just about $20 each. Great price, great condition, and great shipping time. I definitely would recommend getting the book on Amazon.
Required textbook; nothing earth-shattering to say about it, but it is helpful for this class.
This book was not new...unwrapped and did not have all the contents as described
Great shape. Great for class
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